Rising from modest beginnings in 1965 with one ship cruising to Mexico, Princess has grown to one of the largest cruise lines in the world. Today, its fleet carries more than 700,000 passengers each year to more worldwide destinations than any other major line. Princess was catapulted to stardom in 1977 when it became the sea-going star of The Love Boat television series, which introduced millions of viewers to the still-new concept of a sea-going vacation. The company name and famous "seawitch" logo have remained synonymous with cruising ever since. The company's fleet includes 18 modern ships including their newest ships the Ruby Princess, Diamond Princess, Sapphire Princess, and Caribbean Princess.
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